Skip to main content

Why Ireland for media investment

  • From animation to adtech, content and creativity, platforms and publishers, Ireland is a fertile ground for media, digital, gaming and more

  • Calling the disruptors: tap into a hive of doers, thinkers, storytellers, makers, creators and innovators

Source the skills you need to make your investment in Ireland a success

Connect with us

Source the skills you need to make your investment in Ireland a success

Connect with us
Business Team Goal

Rich diverse ecosystem

Ireland is home to a broad range of digital consumer and business companies, from social media giants, cutting-edge software houses and games developers, to online retailers, AV production studios and entertainment companies.

  • 1st for national culture open to new ideas (IMD)
  • 18% of IDA Ireland clients work in the media/business/digital sector
Messages People User Heart

Incentives and support

Avail of a wide range of supports for inward investment in digital and online content, such as the new Digital Games Tax Credit or Section 481 that incentivises film and TV, animation and creative documentary production in Ireland.

  • Globally significant tax reliefs of 32% on eligible projects
  • Financial incentives and industry supports for innovation and R&D
Human Resources Team Settings

Digital flourishes here

With its track record in attracting operations of leading technology multinationals, Ireland is the ideal location for the new wave of digital disruptors creating world-class content and customer experiences.

  • 9 of the top 10 US technology and software companies are in Ireland
  • Industry-focused research centres offer talent and collaboration opportunities
Business Deal Handshake

Talent lives here

Ireland can rightly claim to be the most dynamic economy in the EU. We have its youngest population (33% aged 25 or less) and one of its most diverse – not to mention the most flexible and adaptable.

  • First in the world for labour productivity (OECD)
  • Superior attainment rate for third level education vs EU (55.4% vs 39.4%)
Team Idea

Talent thrives here

Tap into high-quality talent right across Ireland. The high quality of life, together with a thriving digital and media sector, makes us a magnet for talent beyond our shores. And as an EU member, we avail of unrestricted access to a labour force of 250 million people.

  • Ireland ranks 1st globally for attracting and retaining talent
  • Flexible work permit regulations for non-EU citizens

Ultimately, what you want is a geography where you can build an office that has broad market coverage. For a company going into Europe, Ireland has the lowest cost to set up a business, with a broad pool of talent from across the EU

See similar companies in Ireland

Lighthouse Studios
Yahoo!
Black Shamrock
Bloomberg
BrownBag
Oculus
LonelyPlanet
ebay
Boulder Media
Reddit
Storyful
Google
Agora
Rent the Runway
Shutterstock
Meta
LinkedIn
Airbnb

Success Stories: Hear from leaders calling Ireland home

A proven path

See all Success Stories
Boulder Media
Cadence
Novartis
eSentire
Salesforce
Supermetrics
Boulder Media is one of the largest animation studios Ireland

Boulder Media is one of the largest animation studios Ireland

Remaining successful in the thriving global animation industry is largely down to attracting and retaining high quality talent, making the studio the best place to produce a project. Partnering this talent with high quality projects allows Boulder Media to create the best content, entertaining audiences all over the world on a daily basis.

Cork facility designated as European R&D Centre of Excellence

Cork facility designated as European R&D Centre of Excellence

The timing and scale of this Cadence investment is a real boost to Cork’s growing reputation as a specialised R&D hub. Due to our proximity to the University College Cork and Munster Technological University as well as to Ireland’s largest ICT research centre, The Tyndall Institute, the region provides an amazing engineering and computer science talent pool to draw from.

Pharma giant’s 60-year history of investing in Ireland

Pharma giant’s 60-year history of investing in Ireland

The NGSC in Dublin is Novartis’s leading digital science centre globally. This is due to the fact that there is such a large amount of digital talent and a significant tech ecosystem in Ireland... We have an innovative team of data scientists and data managers who are harnessing the power of digital to revolutionise the way that we manage disease and ultimately get our medicines to patients faster.

 eSentire's Cork site has become a service delivery centre of excellence and now employs 52 people

eSentire's Cork site has become a service delivery centre of excellence and now employs 52 people

There’s a global shortage of cybersecurity professionals, it’s well documented that it’s very hard to hire and retain cybersecurity professionals. We’ve been able to hire very high-quality talent, who are doing a great job. There’s a very strong work ethic and culture here, eSentire has several very, very strong partnerships, and I emphasise the word ‘partnership’. A good example is Munster Technological University: they have what I would describe as the leading programme in cybersecurity in Ireland, hands down.

2,500+ people now work at Salesforce in Ireland 

2,500+ people now work at Salesforce in Ireland 

We have tonnes of amazing customers, we continue to innovate so Salesforce is going to be in Ireland for a very long time.

Ireland’s attractiveness helped by how it brings people from across Europe to work

Ireland’s attractiveness helped by how it brings people from across Europe to work

Dublin is ideal for the rich pool of talent, with significant technology literacy: people who have extensive experience either selling similar solutions, or – equally importantly – selling to similar types of customers. That really accelerates our ability to identify and hire the talent, bring them into the business and get them to a point of productivity very, very quickly. You don’t get that in other places.

Find your European home

Find your European home